Texas PTA
During my time at the Texas Parent Teacher Association, I was responsible for bringing to life all ideas for social media, events, and print materials. Our primary source of socials was Facebook, with an audience of 27,000, which is used to promote events, membership challenges, spread news about legislation, and more.
Role: Lead Designer
Back the Future
Texas PTA’s biggest membership campaign is Back the Future, which underwent a refresh during my tenure at the organization. This is an evergreen campaign to draw in new members throughout the year.
With this refresh, we wanted to make joining a PTA feel inclusive and welcoming to all community members, whether they are parents, teachers, or members of the community.
Social Media
